India has reportedly urged streaming services like Netflix, Disney, and Amazon to have their content independently reviewed for obscenity and violence before being shown online.

The proposal, delivered during a meeting at the Information and Broadcasting Ministry on 20 June, was met with objection from the streaming platforms leading to no definite agreement. Indian officials expressed concerns about obscene and vulgar content on these platforms, citing feedback from Members of Parliament, citizen groups, and the general public. While films shown in Indian cinemas are reviewed and certified, streamed content currently lacks such regulation.

The government suggested the establishment of an independent panel to review content and ensure unsuitable material is filtered out. Currently, all films in Indian cinemas are reviewed and certified by a government-appointed board, while streamed content is not. They emphasised the need for a proactive approach to align streaming content, including international content, with a code of ethics. The discussions signify increased scrutiny of India's burgeoning streaming market and come amid protests against a government order to include tobacco health warnings in content.